REPORT: Hyundai Equus coming to the States in July 2010, priced under $60,000
06-29-2009, 12:38 PM
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REPORT: Hyundai Equus coming to the States in July 2010, priced under $60,000
Filed under: Car Buying, Sedans/Saloons, Hyundai
According to an anonymous source at Hyundai, buyers in the U.S. will get their first crack at the Hyundai Equus sedan beginning next July, with a cost of entry somewhere south of $60,000.
The Genesis-based sedan, which stretches a little over seven inches longer than Hyundai's first attempt at entry-level luxury, is available in Korea with either the Genesis' 3.8-liter V6 or 4.6-liter V8. However, Stateside buyers will only be able to purchase the bent-eight model when sales begin next summer.
Hyundai's primary aim with the Equus is to compete with the similarly priced Lexus LS460 ($64,700), while offering more luxury amenities including reclining rear seats, massagers and LCD displays. According to Rick Case, the owner of six Hyundai dealerships in North America, "It won't be a volume model for us. It will be a halo car for the brand." If you want to scope out the Korean-market Equus before sales begin next year, 100 sedans are currently available for evaluation at dealerships across the country.
Gallery: New York: Hyundai Equus
[Source: Autoweek]REPORT: Hyundai Equus coming to the States in July 2010, priced under $60,000 originally appeared on Autoblog on Mon, 29 Jun 2009 14:28:00 EST. Please see our terms for use of feeds.
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2010 Hyundai Equus - Click above for a high-res image gallery
According to an anonymous source at Hyundai, buyers in the U.S. will get their first crack at the Hyundai Equus sedan beginning next July, with a cost of entry somewhere south of $60,000.
The Genesis-based sedan, which stretches a little over seven inches longer than Hyundai's first attempt at entry-level luxury, is available in Korea with either the Genesis' 3.8-liter V6 or 4.6-liter V8. However, Stateside buyers will only be able to purchase the bent-eight model when sales begin next summer.
Hyundai's primary aim with the Equus is to compete with the similarly priced Lexus LS460 ($64,700), while offering more luxury amenities including reclining rear seats, massagers and LCD displays. According to Rick Case, the owner of six Hyundai dealerships in North America, "It won't be a volume model for us. It will be a halo car for the brand." If you want to scope out the Korean-market Equus before sales begin next year, 100 sedans are currently available for evaluation at dealerships across the country.
Gallery: New York: Hyundai Equus
[Source: Autoweek]REPORT: Hyundai Equus coming to the States in July 2010, priced under $60,000 originally appeared on Autoblog on Mon, 29 Jun 2009 14:28:00 EST. Please see our terms for use of feeds.
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06-29-2009, 01:10 PM
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Hmmm...I doubt I would ever get it, but I think I would absolutely have to go and check it out and possibly even do a test drive to see how luxurious it is. smile.gif
06-29-2009, 01:38 PM
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That's why I drove the Genesis Sedan. Oddly BOTH times I tried to drive a Genesis Coupe they wouldn't let me.
I might have to abuse my position here and try to get press credentials. Lol.
I might have to abuse my position here and try to get press credentials. Lol.
06-29-2009, 02:37 PM
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QUOTE(Visionz @ Jun 29 2009, 12:49 PM)
Do it up! I'll vouch for ya!
Haha, I might. I have thought about it for a while. Seeing if we could get invites to press events, etc.
I would gladly borrow whatever car they wanted reviewed and write a review on it.
06-29-2009, 11:31 PM
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QUOTE(187sks @ Jun 29 2009, 01:37 PM)
Haha, I might. I have thought about it for a while. Seeing if we could get invites to press events, etc.
I would gladly borrow whatever car they wanted reviewed and write a review on it.
I would gladly borrow whatever car they wanted reviewed and write a review on it.
that would be very cool, let them know how large our user base is and work up a good pitch on how your review would benefit their sales, get us a bit more credentials and your gold.
it's a nice car, they just have to make sure it doesn't say Hyundai anywhere on it and they'll probably have to rename it, I don't know many people who would like to say they own an "Equ...equu.....ekwis or something like that, lots of U's and a Q somewhere in there"