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2011 Hyundai Sonata Priced From $19,195Video: Hyundai Super Bowl commercials focus on Favre and paint

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Old 02-02-2010, 07:58 AM
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Default 2011 Hyundai Sonata Priced From $19,195Video: Hyundai Super Bowl commercials focus on Favre and paint

Filed under: Marketing/Advertising, Videos, Hyundai


Hyundai Super Bowl commercials - Click above to watch both videos after the jump

The Super Bowl is still a few days away, but Hyundai has decided to reveal both commercials it will be airing during the game. One is called "10 Years/Favre" and features none other than Brett Favre, the aging-though-still-excellent quarterback who didn't make it to Miami this year after his Vikings lost to the Saints in the NFC Championship game. The commercial fast forwards 10 years where a 50-year-old Favre is accepting an MVP award and still pondering retirement. The point: 10 years from now your Hyundai will still be under warranty (at least the powertrain).

The second commercial, called "Paint," highlights the 14-step painting process for the new 2011 Sonata. It ends with the bold proclamation, "Better paint quality than Mercedes CLS550." Both commercials are voiced by actor Jeff Bridges, which must've cost the Korean automaker a pretty penny along with signing the NFL's most durable quarterback. Oh, and then there's the actual cost of buying a commercial spot during the Super Bowl, and Hyundai bought two. Who had a good 2009? Hyundai did. Follow the jump to view both commercials for yourself.


[Source: Hyundai]Continue reading Video: Hyundai Super Bowl commercials focus on Favre and paint

Video: Hyundai Super Bowl commercials focus on Favre and paint originally appeared on Autoblog on Tue, 02 Feb 2010 09:58:00 EST. Please see our terms for use of feeds.

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Old 02-02-2010, 09:36 AM
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Hmm...kind of lame if you ask me.
Old 02-02-2010, 12:13 PM
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Yeah...hopefully the other commercials will be better.

In other news though...ABOUT FREAKING TIME HYUNDAI CAME OUT WITH BETTER PAINTJOBS!!!!!

That was always my #1 pet peeve about the cars. The paint just doesnt last, and is super super thin.
Old 02-02-2010, 12:43 PM
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^ yeah no kidding. spoiler and side mirror fade flake fest. luckily, my paint job isn't original =)

but yeah i agree it's pretty lame. especially when they're on the top like this you'd think they'd come out with some exhilarating commercials. that jeff bridges must be some rich dood by now
Old 02-02-2010, 01:03 PM
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Yeah...I sprayed my car like 2 months after having it. Ive never in my life have seen paint so thin on any other car. Oh well...price you pay for an economical car.
Old 02-02-2010, 02:13 PM
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right?! guess that's why they weighed so little. oh well it's not like you're buying a hyundai for 30 years, plus it's paint, it's sure to get messed up anywhere.

is it me or have Hyundai prices increased a bit in the last decade? brand new Accent used to be advertised $6,995 in the 90's. my father heckled a salesman down to $6,000 brand new with A/C! try that now! now it's $10,000 new. don't get me wrong, i know that a lot of features like airbags have been added, but i think Hyundai lost a little Hyundai.
Old 02-02-2010, 02:33 PM
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Look at the quality of an Accent in the 90's versus now. You'll understand the price jump. *lol*
Old 02-02-2010, 02:53 PM
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the paint wasn't that good because Hyundai figured they would all fall apart before the paint peeled haha.
Old 02-02-2010, 04:51 PM
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The super special $6,000 Accent is still around, it's just $7,500 now. MSRP was never as low as the base Accent sold for, but with dealer incentives a dealership could make back the difference from corporate if they sold enough cars per month.

When I bought our Accent in 03, the base model was $6999 but the MSRP was around $9000.
Old 02-02-2010, 10:04 PM
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what about the GKs being notorious for the gas cap paint fading?




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